Quem é Miguel Rangel?

Head of Institutional Relations, Brand and Communication SONAE.

Miguel Rangel is SONAE’s Head of Institutional Relations, Brand and Communication since 2008. He is responsible for the brand management, communication strategy of the organisation, including media relations, events, publications and website. He also runs the Institutional Relations of the company coordinating the corporate positions towards national and international Institutions. In 2010 he was fully involved in the rebranding of the SONAE´s brand. Prior to that, he had a 10 years experience in Marketing and Advertising in several brands like Worten, Vobis, Modelo; He was Continente´s Marketing Director from 2004 to 2008 and was responsible for it’s rebranding. Miguel Rangel has a Management background.